Feb 20, 2019
In this episode of The Content Coalition, we interview Dan Tyre, Director of HubSpot - a developer and marketer of software products for inbound marketing and sales.
Dan joined HubSpot as a member of the original start up team in 2007, and has led the sales recruiting, sales training, leadership program, and managed national and international sales teams.
An authority on inbound marketing and sales, Dan is a regular speaker, writer, blogger, instructor, and coach to those who seek inbound success.
Tune in as Dan talks about the biggest content marketing and sales strategies that helped lead to HubSpot’s success
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The episode is sponsored by HubSpot. Marketing, sales, and service software that helps your business grow without compromise. Because “good for the business” should also mean “good for the customer.”
CLICK HERE to check them out!
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In this episode:
[02:54] Dan’s sales and marketing background
[5:40] The ins and outs of entrepreneurship
[7:03] The reason why HubSpot chose him for the job
[8:03] HubSpot’s growth journey in becoming one of the top
softwares in the industry
[12:52] Everything you need to know about “shmarketing”
[13:44] The #1 way to provide information to your audience while
also generating leads
[15:19] The power of “Freemium”
[18:25] The process of flywheel
[21:58] The importance of transparency in marketing, and how it’s
achieved
[24:24] The diversity and inclusion statistics at HubSpot
[27:36] Dan’s book, Inbound Organization
[35:45] 1 actionable thing to implement within the next 48
hours
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Links/resources mentioned:
Galvanize - https://www.galvanize.com/campuses/phoenix
Inbound Organization - https://www.inboundorganization.com/media-partner-kit
HubSpot - http://hubspot.thecontentcoalition.com
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Connect with Dan
https://www.linkedin.com/in/dantyre01/
https://www.instagram.com/dantyre1/
https://twitter.com/@dantyre
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Shaina Weisinger is the host of The Content Coalition, and founder and CEO of Repurpose House which repurposes your content into unlimited videos and images. Shaina is on a mission to show content creators the untapped potential and repurposing power of the content they already have.
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https://www.instagram.com/shainaweisinger/
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Check out the episode page at 004.thecontentcoalition.com
I accept responsibility that all information shared in the video or audio is opinion, factual and accurate to the best of my knowledge.